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believe the hype...or not



In my early days of racing, I was intrigued by words like "massive power gains" and "significant weight reduction" and other colorful descriptions of aftermarket products and services. Most often this was the marketing spin of manufacturers selling their wares, but magazines and internet discussion boards also dropped in with similar superlatives. On more than one occasion I bought into the hype and bought the product.


But alas, most of the products didn't meet my lofty expectations. If an exhaust pipe was to provide a "huge gain" in horsepower, I expected to feel my arms being ripped off when I cracked open the throttle. Sadly (or fortunately), this never happened.



I put most of my faith in motorcycle publications, since they seemed to be the most reputable sources of information. They often tested the products in a quasi-scientific manner, sometimes side-by-side with stock components and competitor's offerings. They also tried out the products using professional testers, who were accustomed to riding a multitude of different bikes. These individuals felt things on a motorcycle which I could not. To them, a huge gain in power was all relative.


Over time I came to realize that no aftermarket product will make me a better rider. Only I can make myself better. But there is still a place for aftermarket products in my riding budget - a rather large place, to be sure. The money I spend buying nice little gadgets for my bike falls almost exclusively into three categories: Safety, protection and comfort, usually in that order. Examples:


  • Scotts steering damper - I've lost track of the times my front wheel hit something sketchy and I couldn't believe I was still on two wheels. This device, or one like it, will be on every dirt bike I own.
  • Pipe and radiator guards - these protect two of the most vulnerable components on a two-stroke dirt bike. I have smashed pipes and destroyed radiators. Guards save money and keep you on the ride or in the race.
  • Seats - based on my experience with certain KTM and Beta models, it's no fun to sit on a concrete seat. Sure, I could just stand up more, but what fun is that? Any product which helps me not have to think about something annoying is good by me.

If I do buy a hyped-up product, it's usually out of necessity and the price is right. For example, riding in a national forest requires a spark arrestor. During my Colorado trips to national forests, I sometimes brought bikes which didn't come from the manufacturer equipped with a spark arrestor, so I'd buy a big name aftermarket muffler. I never felt a hint of power increase claimed by the manufacturers, but I was legal.


In my world, it's function over hype. I don't see that changing anytime soon.



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